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Latest Blog Posts from App4

5 ways to attract more customers

The most tried and tested way to get new customers is through recommendation or ‘word of mouth.  When your own customers tell others about how amazing your food is, how efficient your deliveries are and how simple and quick it is to order on your brand-new app.  But in todays

Simple guide to Dark Kitchens

What is a Dark Kitchen? Dark kitchens, also known as ghost or cloud kitchens, are professional areas in which food is prepared and packaged with the purpose of takeaway/delivery only. The business will operate from the kitchen alone meaning that there are no dining or waiting areas. Why has there

We talk Apps with The Spice Lounge Derby

We recently cought up with owner of The Spice Lounge in Derby, who have been working with App4 since 2015, to see how App has helped their business over the last 6 years, and continues to do so. Tell us how you started out with App4? I think it was

Your online store is as important as your physical one!

On my lunch break the other day, I decided to have a walk round town whilst the weather was nice as apparently, it’s meant to be good for you. I was pleasantly surprised to see a couple of new food businesses that had opened, almost opposite each other; one specialising

People don’t want to download an app anymore, do they?

During a sales call yesterday I was presented with a very good question; ‘Do people still want to download an App to order anymore?’ The short response is YES they do, but we also need to understand that some customers may not want to, and we need to cater for

Why you should not be ditching table ordering!

This weekend I finally experienced the ‘normal’ way of ordering a drink and I must say it has put me off going back to a business I used to visit on a regular basis. Prior to July 19th they used a QR code ordering system that allowed me to pick

Self-Isolation ‘Pingdemic’ could close restaurants

It has now been just over a week since COVID restrictions in England were scrapped, but how has this affected the hospitality sector? Many businesses have felt the effect of the pandemic, with staff shortages and drops in revenue, whilst others did not manage to make it out the other

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