App4 & Really Social Just Leave campaign

In just 90 days we will help 3 takeaways to walk away from the aggregators

Follow real businesses taking on the 90 day Just-Leave challenge

We are following the story of three App4 customers who are taking on the 90 day challenge, to grow their direct business to the levels required to Just-Leave the aggregators and go it alone, ditching the commissions for good!

The Spice Lounge Derby

Spice Lounge is an award-winning restaurant serving classic Indian dishes, inspired by thousands of years of Asian culture.

Based in the centre of Derby, offering dine-in, takeaway and collection via their own online ordering website and app.

Heath Hayes Spice

Heath Hayes Spice offers a new experience in Indian food in the Cannock area from the legendary ‘Dilshad’ Chef.

Heath Hayes Spice aim is to provide an exceptional quality takeaway food delivered direct to your door for you to enjoy at home.

Fireaway Pizza Ystrad

Fireaway deliver delicious fast fired pizzas that combine traditional Italian methods of preparation with innovative flavour combinations, using only the best ingredients.

Order via the Fireaway website or download their app to order direct.

Let’s Compare

Who generates more orders!
(Average Annual Order Value Per Site)
App4 (as of 01/24)
£90,000
Just-Eat (as of 12/23)
£57,000
Order Yoyo (as of 08/23)
£38,000

Week 1 Kick Off

Really Social and App4 Developments Ltd are on a mission together to save restaurants from paying high commissions!

We’re attempting to get 3 takeaways to leave 3rd party platforms in just 90 days. Over the next 3 months we’re going to be documenting our journey each week so you can see exactly what we’ve done!

If we aren’t 100% transparent with this campaign nobody will believe us! So here we go – it’s week 1 and this video shows the figures we’ve got to beat in order to replace all the orders Spice Lounge, Heath Hayes Spice and Fireaway Ystrad are currently doing on 3rd parties.

Watch the Video

Let’s Compare

Who generates more orders!
(Average Annual Order Value Per Site)
App4 (as of 01/24)
£90,000
Just-Eat (as of 12/23)
£57,000
Order Yoyo (as of 08/23)
£38,000

Week 2

We’ve finished the first full week of our ‘Just Leave’ challenge with Really Social and App4 Developments Ltd and the results are in 📈.

It’s always good to start a campaign with a bang and we wanted a few quick wins to kick things off.

Last week we focused on getting brand new customers to order from all 3 takeaways along with getting people who hadn’t ordered for over a year to re-order from Heath Hayes Spice and Spice Lounge.

Direct online orders increased by over 50% for Heath Hayes Spice and Spice Lounge and nearly 20% for Fireaway Ystrad in the first 7 days – safe to say we’re very happy with that result.

Watch the Video

Let’s Compare

Who generates more orders!
(Average Annual Order Value Per Site)
App4 (as of 01/24)
£90,000
Just-Eat (as of 12/23)
£57,000
Order Yoyo (as of 08/23)
£38,000

Week 3

We’ve finished the second full week and the results are in! A great second week and some great learning points too.

Sales were up for all 3 takeaways compared to the week before we started (and the best week yet for Fireaway Ystrad!) Up over 30% for Heath Hayes Spice and 40% for Fireaway Ystard!

Last week we focused solely on Email and Socials (and not WhatsApp) and this impacted conversion too so this week we’ll be pushing WhatsApp hard.

Watch the Video

Let’s Compare

Who generates more orders!
(Average Annual Order Value Per Site)
App4 (as of 01/24)
£90,000
Just-Eat (as of 12/23)
£57,000
Order Yoyo (as of 08/23)
£38,000

Week 4

We’re in week 4 of our Just Leave challenge with Really Social and App4 Developments Ltd and sales are up!!

We’ve had some slight peaks and troughs as you’d expect but overall sales are up 40% across all 3 restaurants vs before we started, Spice Lounge achieved a 68% increase in sales in just the last week!

Last week was our best week yet for Fireaway Ystrad and Spice Lounge and a very strong week for Heath Hayes Spice too.

Watch the Video

Are you ready to get started with your own online ordering?

Get Started

Let’s Compare

Who generates more orders!
(Average Annual Order Value Per Site)
App4 (as of 01/24)
£90,000
Just-Eat (as of 12/23)
£57,000
Order Yoyo (as of 08/23)
£38,000

End of Month 1

It’s the end of our first month and the results are in, here’s what we managed to achieved in the first 30 days of our of Just Leave challenge .

Sales increased for all 3 takeaways 📈

1 month down… 2 months to go! Watch this space.

Watch the Video

30%

Spice Lounge Derby

23%

Fireaway Ystrad

33%

Heath Hayes Spice

Week 6

We’re nearly half way through our Just Leave challenge with Really Social and App4!

So far we’ve consistently increased direct orders week on week and now we’re going to work really hard to see if we can double the order volume over the coming month. So these restaurant all increase their sales by 100%.

Watch the Video

Calculate Savings

Save On Commission
500
£20
£3k

Monthly

£36k

Annually