Latest App4 News

During a sales call yesterday I was presented with a very good question; ‘Do people still want to download an App to order anymore?’ The short response is YES they do, but we also need to understand that some customers may not want to, and we need to cater for them as well. The more […]

This weekend I finally experienced the ‘normal’ way of ordering a drink and I must say it has put me off going back to a business I used to visit on a regular basis. Prior to July 19th they used a QR code ordering system that allowed me to pick my drinks, snacks, food, choose […]

It has now been just over a week since COVID restrictions in England were scrapped, but how has this affected the hospitality sector? Many businesses have felt the effect of the pandemic, with staff shortages and drops in revenue, whilst others did not manage to make it out the other side. As we start to […]

Pub and restaurant owners say 19 July will bring hope to the industry but fear business will still be hit by staff shortages and supply issues. Prime Minister Boris Johnson has said the UK’s forthcoming ‘freedom day’ will mark the end of restrictions, allowing hospitality operators to allow queuing at the bar and more tables […]

The UK Food Information Amendment Act 2019, commonly referred to As Natasha’s law will come into effect in the UK from 1st October 2021. This will create additional ingredient and allergen information requirements for any business that sells food that can be classified as Pre-Packaged for Direct Sale (PPDS). What is Natasha’s Law? Natasha’s Law […]

During the worst of the pandemic, many businesses were forced to turn to digital platforms supporting their businesses to survive through national and local lockdowns and the associated restrictions on their business. App and web platforms allowed restauranteurs to continue having a direct line of communication with their customers when covid safety measures may not […]

It goes without saying that it’s been a tough time for hospitality business owners, with many establishments only partially open or fully closed over the last year or so.  The past year has prompted huge changes in the hospitality sector, with many businesses adapting and pivoting their offering to be able to operate under ever-changing […]

The PM has delivered his statement on the roadmap out of lockdown for England which begins from 8 March.  The aim of the roadmap will be to guide the Government “cautiously but irreversibly” to lifting the lockdown. This approach will be led by data, not deaths and all future measures are geared towards containing, not […]

Derby tech firm App4, which creates bespoke food and drink ordering apps, has said its technology is playing a key role in helping businesses in the sector survive through lockdown. According to the company, which supplies its technology to pubs, restaurants and takeaways across the country, more than a million orders of food and drink […]

More than one million orders of food and drink have been made through purpose-built apps since the outbreak of the Covid pandemic in the UK. App4’s solutions have been key to the survival of restaurants, pubs and takeaways. They have been used by 376,545 people with total orders of 1,060,755 over the past nine months […]